Category Archives: Marketing in the News
iOS 5 Upgrade – Big Benefits in a Nutshell
Wondering what the fuss is about the iOS 5 Upgrade? Here are some of the highlights: Software updates can now seamlessly occur without a computer connection. Similarly, you can now backup your iPhone without connecting to a computer. You can also edit photos on … Continue reading
Ereader user demographics
If you’re wondering about the demographics for ereaders, there are a few recent studies – and although they are not in complete agreement on the demographic most likely to use the products, they each offer interesting insight. 1. Who uses … Continue reading
How to use Facebook for my Business
Do you need help on how to best use Facebook for your business? Facebook wants you to succeed, and of course to spend money with them! Here’s their recent newsletter, which shares some of their great resources! Facebook’s new education … Continue reading
How to act during an interview
(press release) How to Give a Great Print Media Interview: 5 Tips Sometimes I cringe when I hear people talk about “the media.” It sounds as if everyone in TV, radio, print and online press is a member of one fraternity … Continue reading
How to create goals in Google Analytics
Below are directions from Google on how to create Google analytics goals from a recent newsletter: Creating Analytics goals Once you’ve decided what conversions you want to track on your website, you can easily set up goals in Google Analytics: … Continue reading
Best practices for Twitter (and some other great tips too!)
A recent Hubspot webinar offered some great tips and advice on how to use social media marketing effectively (& efficiently!). Twitter tips: 1. Write well, but simply. Think of the Mark Twain quote “I would’ve written you a shorter letter, but … Continue reading
Top 3 articles to read about your new Google Plus account
Here’s a quick round up of information on Google Plus from other sites (why reinvent the wheel right?). 1. So you’ve created your account, and maybe Google Plus has even already suggested a photo from one they’ve found out on … Continue reading
Need a Google+ (Google Plus) Invite?
Google Plus is generating some serious online attention. Currently still in beta mode, those who are “in” seem to be trying to make the membership seem extremely coveted and special and limited. But don’t be fooled! What they’re not telling … Continue reading
Google Launches Google Analytics Benchmarking Newsletter
This month, Google released a new newsletter entitled “Google Analytics Benchmarking Newsletter,” in which it revealed slight decline in year-over-year pages per visit, average time on site as well as bounce rate. If you’ve seen a slight decline in your … Continue reading
